00:00I've worked with many celebrities, Mick Jagger, Rachel McAdams, Sadie Sink.
00:05Today I'm going to be styling Stacey.
00:07Hi! Hi, Stacey!
00:09And we're going to do Beyonce's long bob or lob.
00:12Beyonce's lob is so iconic, it's never going to go out of style.
00:15I love this look on her. The blonde is going to pop.
00:18And then we are going to cut it into this cute floaty bob, just like Beyonce.
00:24Oh my god! Wow!
00:29Alright, let's take a look.
00:31I love everything about my job. I love the whole process of making the client feel beautiful.
00:36There's no such thing as too much hair, too much curl.
00:39I want the client to feel great about their hair.
00:42So I'm going to start with the Christophe Robin Cleansing Purifying Scrub.
00:46Because you have a little bit of oil in there and I want to make sure to get it all
00:48out.
00:50Whatever this is smells. It's so good.
00:53This product is a salt scrub. It's meant to kind of reset your scalp.
00:58And just kind of give it like a nice good detox.
01:00So now we're going to rinse.
01:03Beyonce's lob is so iconic because it is a bob.
01:06It's timeless. It's been timeless since Coco Chanel came up with the bob.
01:11You can style it different ways. You can wear it down the middle, part it to the side.
01:14It's always going to be in season. It's always going to be a classic.
01:19It's never going to go out of style.
01:20All the old school relaxers with formaldehyde in it are really harmful for your health.
01:27We do not do this.
01:28We strictly use the amino acid treatment from PureLux.
01:31PureLux uses amino acids to smooth the hair cuticle down so it's shinier and appears smoother.
01:39All right, let's mix it up.
01:42So give me the tea. Who have you worked with in the last couple years?
01:46One of the biggest celebrities that I've done would be Mick Jagger.
01:51Ooh.
01:52Most recent would be Rachel McAdams and Sadie Singh from Stranger Things.
01:57And Rachel McAdams I would say is my top favorite.
02:01So I'm applying the PureLux right now so I'm just kind of saturating it but not too much where it's
02:06dripping.
02:06And then just kind of massaging it into your hair so it seeps in there.
02:10All right.
02:11We're set a timer for 30 minutes and set you under infrared heat.
02:17This is the infrared light and it's going to help the product penetrate your hair a little bit more.
02:21There is a take-home treatment as a stylist and I know my clients, they take it and they abuse
02:28it.
02:28And when you use too much, it's not good for your hair.
02:30I would advise not to do that.
02:33All right.
02:34So it's been 30 minutes.
02:35I'm going to turn this off and then we're going to go to the shampoo bowl.
02:39We're going to rinse.
02:41So now we're going to brush your hair out and blow dry it.
02:45And this is going to kind of seal it all in.
02:49Especially the flat iron is going to seal the whole PureLux treatment into your hair.
02:53I always tell my clients when they use hot tools or blow dryers at home to put it on medium
02:59heat setting.
03:00You don't want that much hair coming out of the new blow dryer.
03:03You just want a little bit of heat and it's slow heat.
03:06And that's what's going to give you a longer lasting result without damage.
03:10All right.
03:11We're almost done.
03:12Oh, I am starting to feel my inner Sasha face.
03:16Yes.
03:16Come on, Beyonce.
03:18So the color we're doing today is Beyonce's kind of classic signature golden blonde.
03:24I'm going to go through and use kind of a combination of highlighting techniques to brighten you up as much
03:31as possible without touching any of the ends that are already a little compromised.
03:38All right, so your foils are fully processed.
03:40We'll get it all rinsed, shampooed, and then we're going to put your gloss on.
03:44So you're not going to have any harsh lines and you're going to have a lot more of a natural
03:48grow out.
03:49I know that you're a mom and a business owner and you need something that's more low maintenance, but still
03:55fun.
03:59I see the Beyonce cover.
04:04So one thing I do notice about Beyonce's bob is how floaty it looks and how it swings with her
04:09head.
04:10So to achieve that look, what I do, my little secret is I go from the inside, the very bottom.
04:16I cut short.
04:17I cut shorter than anything else.
04:18And as I go up each section, a millimeter longer, a millimeter longer.
04:24So then it gives it that nice floaty look without the flip.
04:27You need to get your lob trimmed probably about every eight weeks.
04:30It is a very high maintenance haircut because it has to be above your shoulder.
04:36So once it touches, it needs to be cut.
04:43All right.
04:44My lip is so bright.
04:48Yes.
04:50Oh my God.
04:52Wow.
04:53Wow.
04:54I love it.
04:59That's so cute.
05:01Look at the angle.
05:02The angle.
05:03The angle.
05:03Just the subtle slight classic angle.
05:06Oh my gosh.
05:06I need to hug you.
05:07Oh my God.
05:08It looks like I go up.
05:23The angle.
05:24The angle.
05:27The angle.
05:28That's so beautiful.
05:28The angle of the angle.
05:29I'm going to look.
05:29What's the angle holographic.
05:29It's really nice.
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